Competitor or Collaborator? What UpCounsel’s Growth Means for BigLaw

Mar. 4, 2015 (Mimesis Law) — Matthew Faustman, founder and CEO of UpCounsel, talks with Lee Pacchia about the growth of the start-up online marketplace for lawyers over the last two years. Since launching in 2012 in New York and California, UpCounsel has expanded to Texas and Illinois and raised an additional $2.4 million. Asked how bar associations and large law firms view his company, Faustman explains that it’s a work in progress. “[Large law firms] still look at us like a small child,” he says, “but even they recognize that what we are doing is special.”